SoCo Ginger Beer
Branding, Packaging, Illustration
SoCo Ginger Beer was already beloved by many in Austin for its natural, fresh flavors, however the owner felt the brand needed a refresh to better match the quality of the product. We worked to evolve the visual identity in a way that paid tribute to the original identity that many already knew, while simultaneously giving the brand a fresh, new look and feel.
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Work done with Brian Wood