Moontower’s founder came to Brian Wood and me with a business plan that he needed help translating into a brand. We worked to immerse ourselves in the emerging cider industry and develop a brand strategy for his new, small-batch cider. Taking into consideration the company’s values and intended audience, we developed a timeless and approachable brand that reflects this high-quality, reasonably priced cider.
We extended the visual language across a responsive web site, product packaging, and branded print collateral.
Work done with Brian Wood