Audible hoped to attract new, younger customers and increase conversion by updating the visual language across their digital ecosystem. As part of Method, I worked with the internal Audible UX team to make this happen. We started by auditing the existing system and identifying points of friction and areas of opportunities. Armed with these insights, we began to work with unique pages across various breakpoints to explore, refine and define a visual language that was cleaner, better represented the product and brand, leverage the licensed title art and increased legibility. We documented our final visual language within the Audible HIG and provided the Audible team with recommendations for structural and functional changes that would enhance the experience.